Questers Research Services Ltd (Nigeria)

Project Details

Project Overview

Questers Research Services Limited is a growing market research company established in the heart of Lagos, Nigeria. The company offers its services across various sectors such as telecommunications, FCCGs, finance, health, agro-business etc. QRSL’s focus is to continuously provide up-to-date business information that will assist in positioning client’s brands at a vantage position over competition through the collection of relevant data with high integrity, and the use of a state-of-the-art technology for research analysis. Also, QRSL area of expertise includes Brand Health Tracking, Distribution Checks, Trade Audit, Social Research, Opinion Polls, and Customer Satisfaction Survey etc.

Background

A former client of Linxx Technologies introduced our services to QRSL. As part of its new business launch strategy, Quester Research Services Limited (QRSL) approached us for a full branding of the new business website. They specified the website should be easy to manage by the staff of QRSL, fully responsive and must be user-friendly. Also, we were tasked to design a new logo for the business, business cards for the staff and the company letterhead.

Project

With a deadline of four weeks, our team delivered the following within the agreed budget and time:

• Branding (Logo design, business card design + print, A4 letterhead design + print)
• Web Design and hosting
• Web Development
• Content Management System
• Custom email addresses
• Search Engine Optimization (SEO)
• Social Media Integration
• Mobile friendly
• QRSL Backend monitoring and management access to make changes limited times
• Website Analytics

Outcomes

The website makes it easy for QRSL’s clients to find the right information at the right time. The new website development opened up the company’s customer base from serving the businesses in Lagos to being able to cater to the needs of clients all over Nigeria, Africa and globally. Also, some of the staff acknowledged the simplicity of the website, its mobile responsiveness, friendliness, and the ease of engaging with the website across different social media platforms. QRSL management also commended the team for the logo concept and the website colour schemes used at the time of delivery.